FullTAM is a performance based go-to-market marketplace. Companies that need outbound pipeline describe who they sell to, vetted outbound agencies bid to do the work, and the company pays only when a qualified prospect actually attends a meeting. This page is the whole mechanism, end to end, with nothing held back for a sales call.
Guided onboarding builds the target customer profile: industry, company size, titles with buying authority, and an exclusion list of accounts that are off limits. This is documented before anything else happens, which is what makes every later decision checkable.
Vetted agencies review the brief and put forward the rate they can win at. A bid cannot go below the $300 marketplace minimum and may go above it for a complex market, a larger contract, or a wider scope.
Bids are compared side by side against each agency's verticals, capacity, and track record. The company picks the agency and the rate. It is not required to accept the lowest bid, or any bid.
The company adds a payment method and activates. An engagement cannot go active without one, so an agency is never doing work against an account that cannot pay.
Against the documented target profile and the exclusion list, using its own tooling, data, and sequences. The company did not warm a domain or buy a data tool.
The agency logs the prospect and scheduling details, with a live check against the target profile before submission. Marking the meeting attended starts the clock.
The company confirms, scores, or disputes. It is notified before the window closes. Silence qualifies the meeting, so a legitimate meeting cannot be parked indefinitely.
Qualified meetings are aggregated Monday through Sunday. The company is charged and the agency is paid in the same transaction. Disputed meetings are never charged while the dispute is open.
Every payment, dispute, and performance score on FullTAM resolves back to this definition. It is worth reading once, closely.
What counts as a qualified meeting
A meeting is billable on FullTAM only when all three of the following are true. The company's target criteria are written on its profile before an agency books anything, so both sides are working against a documented standard rather than a judgment call after the fact.
How a rate is set
FullTAM sets a floor and nothing above it. An agency bids its own rate per qualified meeting at or above the marketplace minimum. The company selects the bid and the agency it wants. The accepted rate becomes the price for that engagement.
Because FullTAM's fee does not scale with the rate, every dollar an agency negotiates above the floor goes to the agency. An agency that can justify a premium keeps the entire difference.
FullTAM may change the marketplace minimum or the amount it retains on notice, under Section 18 of both marketplace agreements. A change applies only to meetings booked on or after its effective date.
A marketplace paid per meeting invites exactly one kind of fraud, so the controls are named rather than implied.
FullTAM is a performance based go-to-market marketplace. Companies that need outbound pipeline describe who they sell to, vetted outbound agencies bid to do the work, and the company pays only when a qualified prospect actually attends a meeting. There is no retainer and no subscription on either side.
Agencies bid their own rate per qualified meeting. A bid cannot be below the marketplace minimum of $300. FullTAM retains $50 of whatever rate is accepted and the rest goes to the agency, so at the minimum the agency receives $250.
Joining costs nothing. There is no subscription, no listing fee, and no retainer. A company owes nothing until a qualified meeting is attended.
The agency sets it. FullTAM sets only the floor. An agency bids the rate it can win at, and may bid above the minimum where the complexity of the market, the size of the contract, or the scope of the work warrants it. The company then chooses which bid and which agency to accept, and is never required to take the lowest bid.
Three things must all be true. The prospect works at a company matching the target customer profile documented on the company's FullTAM profile before outreach began. The prospect holds a title with buying authority or material influence over the purchase decision. And the meeting was actually attended for at least fifteen minutes, camera on for video or continuous audio for a call.
A no show does not count and is never billed.
When an agency marks a meeting attended, the company gets 48 hours to review it. Inside that window the company can confirm the meeting as qualified, score its quality, or dispute it with a stated reason. The company is notified before the window closes.
If the company says nothing, the meeting is automatically qualified and becomes billable. That protects the agency from a legitimate meeting being parked indefinitely.
Nothing bills and nothing pays out while a dispute is open. A meeting disputed inside the confirmation window is never charged in the first place, so there is nothing to reverse later.
The agency responds with its side, including notes and any recording. A person then reviews it against the documented target and title criteria. FullTAM's system drafts a recommendation and shows its reasoning, but is never permitted to decide a dispute on its own.
Qualified meetings are aggregated weekly, Monday through Sunday. The company is charged and the agency payout is transferred in the same transaction, so an agency is not waiting on a client's accounts payable cycle. Funds land in the agency's own Stripe Connect account.
FullTAM does. FullTAM is the merchant of record: we bill the company, carry the payment risk, and pay the agency as a subcontractor. If a company charges back a meeting an agency has already been paid for, FullTAM resolves it with the company and carries the loss rather than clawing back the agency's payout. The exception is a meeting that was fabricated or never met the qualified standard.
Yes. A company can run several engagements in parallel, against different segments or the same one, and keep the agencies that produce. Because there is no retainer, running three agencies does not triple the fixed cost, it only widens the top of the funnel.
Yes. The company's target criteria and its exclusion list both sit on its profile. An account the company is already working, or a name it does not want touched, is off limits before an agency begins outreach to it.
An agency creates a profile covering the customer profile it sells into, its verticals, weekly capacity, and typical results, connects a Stripe payout account, and then goes through a review of fit and track record before it can bid. After that, qualified rate, dispute rate, and no show rate are tracked and visible, and consistently strong agencies get first access to new companies.
FullTAM is in early access and onboarding a limited first cohort of agencies and founders by application. Joining the waitlist costs nothing and carries no obligation.
Early access is limited. Whether you are an agency ready to grow your pipeline or a founder ready to scale without the overhead, membership is by application only.